(Self-)Reliance is a Blockbuster

So one thing that struck me this past trip to India was the explosion of Reliance Industries -- in 2005, when I was last in the country, the company didn't particularly cross my radar, but three years later, it was impossible to miss. Mobile phones, gas stations, grocery stores -- even Mumbai's IPL cricket team is under the Reliance brand (a fact Royal Challenger fans in the Bangalore stadium pointed out in their signs as Sachin Tendulkar and his buddies womped their team). What, I wondered, was left for Reliance -- or, more specifically, its head tycoon, Mukesh Ambani* -- to take over? The answer, friends: Hollywood. And by Hollywood, I mean Steven Spielberg. From Defamer:

Reliance is apparently taking over Hollywood one A-list player at a time. Its film funding arm, Reliance Big Entertainment, made headlines at Cannes last month when it announced development deals with the likes of George Clooney, Brad Pitt, Tom Hanks and others, splitting with studios the costs of new productions costing up to $1 billion. Reliance's latest venture is decidedly more ambitious, expanding its vast media footprint to claim what will be roughly half of the new DreamWorks: Six or so films a year through a studio to be determined (probably Spielberg's old stomping grounds at Universal, where he still keeps an office).

Under this new venture, the The Wall Street Journal reports, Reliance would provide Spielberg and DreamWorks with $500-$600 million in equity to finance their departure from Viacom's Paramount Pictures. Is your head spinning yet?

*Correction: Hollywood dominance is the plan of Anil Ambani, not Mukesh. From the New York Times:

The parent company, with assets of $29 billion, is controlled by Anil Ambani, the younger brother of India’s richest man, Mukesh Ambani. The elder Ambani runs a conglomerate involved in old-line businesses like oil refining and agriculture. As Mukesh’s company, called Reliance Industries, expands in India, his younger brother Anil has increasingly eyed foreign growth.

Pamela Anderson Reads! Unmarketable!

When my buddy Jyothi emailed me this picture of Pamela Anderson reading Unmarketable -- a New Press title by Anne Elizabeth Moore (not your average "beach read," y'know?) -- I was quite amused.  Of course I asked, can I stick it on my blog? She gave me a "YES please do!" but before I could get around to it, someone else posted about it (and took the high road):

Even when Pam Anderson, whose career has traded on the “ditzy blond” stereotype, decides to do something worthwhile with her time — say, for example, digging into an intellectually rigorous exploration of the commercial infiltration and co-optation of marketing into nearly every aspect of independent culture, as Unmarketable offers — entertainment writers and blog readers still relate to her as if she should never try to be anything more than a staple for low-brow punchlines peddled by Comedy Central boys. Let Pammy read and lay off the slut jokes, why don’tcha?

Brooklyn Flea

I'm excited to check this out this weekend. 

Lady Liberty

Outside Liberty Income Tax in Cleveland, Ohio yesterday.  When my brother saw this shot he was reminded of this Statue of Liberation in Memphis, which tells a whole other story.

Conflict of Interest? Atlas Shrugged

From The Charleston Gazette: West Virginia's Marshall University has accepted a $1 million grant from BB&T. But the money comes with a catch -- Ayn Rand's Atlas Shrugged must be part of the Center for the Advancement of American Capitalism (the institute founded by the grant)'s curriculum. This of course, raises some issues about the academic integrity of allowing a particular book's spot on an academic syllabus to essentially be purchased. Especially when the book in question is such a well, polarizing title. (You think the movie will be required too?)