Tuesday, April 8, 2008

Loyalty Vexed

The New York Observer has had an awful lot of articles about Facebook lately. Too many. Boring! Anyway, this week's NYO Facebook coverage consists of a little rant about the (admittedly annoying and, yes -- like most Facebook features -- "creepy. And, in fact, invasive") new "People You May Know" feature. Though the piece says little of note, it manages to end with a great quote on why "People You May Know" is so insidious:

Its infernal machine logic taunts you with people who could, theoretically, be your friends—but aren’t. Your page once served to document the extent of your social support network. Now it advertises the people you never connected to—the friends you don’t have.

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